Choose kindness over stuff for your birthday

Ask your party guests to donate to a planet-saving cause.

How does it work?

Choose your cause

Explore our causes section with your child and choose the one which they feel most passionate and excited about. We have facts, figures, and info on how they can make a difference using their party as a force for good.

Explore the causes

Register your Party

Sign-up with a few details and $10. GenKind will create a fully personalised donations page for your party - it’s like being famous! We sort the payments, ensure 100% of donations reach your cause, and send you your GenKind goodies.

See the GenKind package

Share with party-guests

Once you have your personalised ‘donation’ page (within 24 hours) send it out via Whatsapp or email to your party guests. This will have all the info they need to make a quick donation. We will keep you updated on who has donated.

See an example donation page

Explore our causes

  • Surfrider Foundation Australia

    The Surfrider Foundation is dedicated to the protection and enjoyment of the world’s ocean, waves, and beaches, for all people, through a powerful activist network.

    Find out more

  • Deadly Science

    Deadly Science, founded by Corey Tutt, provide science, technology, engineering and maths education and resources for Aboriginal & Torres Strait Islander learners in Australia

    Find out more

  • The Great Barrier Reef Foundation

    The Great Barrier Reef is fighting for life and we are fighting for her future. The Foundation protects ocean habitats, restores coral reefs and helps them adapt to the impacts of climate change.

    Find out more

  • See Turtles

    Se Turtles help coastal communities save millions of hatchlings on nesting beaches beaches, clean up thousands of pounds of plastic, reduce the illegal turtle trade, and educate millions of people about these incredible animals.

    Find out more

  • WIRES

    WIRES is Australia’s largest wildlife rescue organisation. WIRES has been rescuing and caring for sick, injured and orphaned native animals for over 35 years, actively rehabilitating and preserving Australian wildlife.

    Find out more

  • Kids Under Cover

    Kirs Under Cover pevent youth homelessness and build brighter futures for young people aged 12-25. Their charity work is driven by the core belief that no young person in any community should be homeless.

    Find out more

Join us today

It’s super easy for party guests to quickly contribute to your chosen cause.

For just $10 GenKind will:

  • Create a super-cool personalised donations page for your child

  • Send you tips on the best ways to share the page, plus a unique QR code to use on printed invitations

  • Update you on your donations

  • Ensure 100% of your donations reach your chosen cause

  • Create a personalised thank you message for your guests

Plus we’ll make sure your little one feels extra special too

  • A digital certificate to print and hang with pride

  • A monthly digital magazine to keep their passion burning

Why choose GenKind?

Be more eco-conscious

We are all trying to do better. Less plastic. Less waste. Shop local. Support small. The list is endless.

Sacrificing physical birthday gifts and toys is a small and simple way we can reduce our plastic waste and have a powerful, positive impact on our environment.

Raise a kinder generation

In today’s world it is all too easy to be swept up by material things and mass consumerism. To want more. And to covet what we don’t have.

By helping our children to value kindness over ‘stuff’ we are raising a generation who are grateful for what they have, and generous to others.

Avoid the gift dash

We’ve all been there. It’s Friday night and you realise you forgot to buy a gift for the birthday party tomorrow morning. The parent-guilt. The social-shame. The hopeful Prime-order.

Avoid all this, and help your fellow parents do the same, by joining the GenKind movement.

We love gifts too

It’s not about no presents at all.

It’s about reducing the excess of kids’ parties.

Thoughtful, meaningful, and conscious giving is great. GenKind is looking to help reduce consumption around parties - which often result in lots of plastic waste and over-indulgence.

Questions we get asked

  • Children surprise us everyday. And more than you think would love to do something impactful - in front of their friends.

    We have carefully selected causes which appeal to children, and created content on our ‘Kids’ page to get them excited and engaged.

    They also become part of the GenKind Club, laced with kudos and some extra ‘stuff’ (which passes our planet-saving test)

  • The small fee we charge party hosts is to cover our operational costs - and ensures that 100% of donations go directly to your chosen cause.

    The payment pays for the GenKind services - which give you some time back and create a fun and engaging experience for your guests.

  • Absolutely you could!

    GenKind takes the admin of whatsapp groups and multiple bank payments away from you. We aim to simplify the process and give you some time back.

    We also create a fun and engaging experience for your child and their guests - which ensures they enjoy making a donation and being part of the GenKind club

  • A lot of what holds people back from trying GenKind is that they feel like their kids still really want presents for their birthday. And this is totally true. Kids love gifts. And GenKind is not about making them sacrifice all their special birthday treats. They should still receive presents and indulge in surprises and do all the fun stuff that make birthdays amazing.

    What GenKind wants to encourage kids to do is exchange the specific bundle of birthday presents that they receive from party guests, for a meaningful donation to a cause they care about. If we’re being honest, birthday party gifts aren’t usually the best ones. They are usually torn open quickly, and more often than not, forgotten about quickly (or put in the cupboard to be regifted at a later date. We’ve all been there).

    Imagine a world in which a group of friends are instead empowered to do something meaningful and impactful. Where they learn about an animal or a community or a country that needs our help - and that they can actually help. That is joy right there.

    That feeling that being small doesn’t mean being powerless.

  • Absolutely not. There is no minimum or maximum amount of money you need to ‘raise’ through your party. So you do not need to worry about who has contributed or how much. There is no chasing up or having awkwarv conversations!

    Every little helps when it comes to supporting these causes and GenKind ensures that every amount is recognised and celebrated.